Musee Beijing Flagship Store
Musee Beijing Flagship Store is a retail interior for a fashion brand, located in Wukesong Mall in Beijing, China. The store occupies 156 square meters and has a ceiling height of 4.2 meters. A continuous wood band framework forms the main structure and carries a modular loop system that displays handbags and jewelry. Three-dimensional printed woven textures and stainless steel art walls are set within the wood framework. The recycled loop concept reflects the brand focus on pre-owned luxury goods and on sustainability.
Musee Beijing Flagship Store Retail Design by Mo Zheng was identified as a grand example of architectural design by the A' Design Awards. Musee Beijing Flagship Store Retail Design was awarded the Silver A' Design Award in Interior Space and Exhibition Design in 2024. The A' Interior Space, Retail and Exhibition Design Award is an international, juried, academic and meritocratic design accolade that recognizes superior design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.
