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Red Chief Global Retail Identity

Red Chief

The team designed and deployed a new retail identity using innovative and creative elements such as the climbing wall, treadmill, basketball court, LED wall, and many more. Every touchpoint was placed with detailing to create a smooth experience. Eco-friendly and recyclable materials like green cast acrylic and paper wood were used during the construction.

Red Chief Global Retail Identity by D'ART PVT LTD was recognized as an innovative representation of architectural design by the A' Design Awards. Red Chief Global Retail Identity earned the Iron A' Design Award in Interior Space and Exhibition Design in 2021. The A' Interior Space, Retail and Exhibition Design Award is an international, meritocratic, just and fair design accolade which rewards outstanding design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.

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