Novacolor
Novacolor is a paint showroom in Shantou, Guangdong Province, China. The interior covers 180 square meters and displays more than 200 paint textures and colors. The showroom occupies a mall corner with low visitor flow, so attracting attention was central to the design strategy. A narrowed opening marks the transition into the space. A blue ellipsoid form is suspended above and echoes the curve of the plan. Materials include stainless steel, paint, microcement, transparent film and switchable glass. A tensioned membrane structure spreads soft light over the displayed products.
Novacolor Paint Showroom by Peihe Xie has been featured as a grand representation of architectural design by the A' Design Award & Competition. Novacolor Paint Showroom received the Bronze A' Design Award in Interior Space and Exhibition Design in 2021. The A' Interior Space, Retail and Exhibition Design Award is a highly prestigious international design accolade that honors exceptional design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.
